Quple (ex Madberry) is global ad tech company based in Helsinki and Kiev.
Our main product is Quple, ai-driven service for programmatic media buying.
Quple enables digital brands and agencies to run high-performance user acquisition campaigns with ads shown in mobile apps, video streams and Smart TV.
The core feature of the service is a real time prediction: Quple uses machine learning methods to predict user reaction and post-conversion behavior BEFORE contacting him with ads. This approach allows digital marketers to find most relevant users and to avoid spending money for those who are not interested in their product.